Dynamic User Modeling for Personalized Advertisement Delivery on Mobile Devices.
Luca PaolinoMonica SebilloGenoveffa TortoraAlessandro M. MartelloneDavid TacconiGiuliana VitielloPublished in: UNISCON (2009)
Keyphrases
- user modeling
- mobile devices
- user model
- user profiles
- recommendation systems
- user interface
- recommender systems
- adaptive hypermedia
- information filtering
- mobile learning
- context aware
- adaptive web systems
- relevance feedback
- adaptive systems
- user interests
- smart phones
- information retrieval
- learning activities
- web search
- mobile applications
- general purpose
- collaborative filtering
- mobile computing
- user context
- search engine