Evaluating time variations to identify valuable association rules in market basket analysis.
Vasileios PapavasileiouAthanasios K. TsadirasPublished in: Intell. Decis. Technol. (2013)
Keyphrases
- market basket analysis
- association rules
- association mining
- association rule mining
- apriori algorithm
- transactional databases
- market basket data
- data mining
- data mining tools
- knowledge discovery
- data mining applications
- itemsets
- data mining techniques
- transaction data
- frequent patterns
- frequent itemsets
- mining algorithm
- mining association rules
- data mining methods
- frequent item sets
- information technology
- decision trees
- decision making