Modeling of Information Diffusion on Social Networks with Applications to WeChat.
Liang LiuBo QuBin ChenAlan HanjalicHuijuan WangPublished in: CoRR (2017)
Keyphrases
- information diffusion
- social networks
- diffusion models
- diffusion model
- diffusion processes
- viral marketing
- social media
- diffusion process
- information flow
- social network analysis
- online communities
- heterogeneous social networks
- online social networks
- network structure
- influential nodes
- social networking
- social interaction
- community detection
- link prediction
- social relationships
- information extraction
- opinion leaders