Destination Marketing through User Personalised Content (UPC).
Joanna MatlokaDimitrios BuhalisPublished in: ENTER (2010)
Keyphrases
- user preferences
- user experience
- targeted advertising
- user interface
- recommender systems
- user interests
- user modelling
- decision making
- long term
- relevant content
- user interaction
- user profiles
- multiple users
- data mining
- website
- web content
- user feedback
- semantic information
- multimedia
- end users
- wireless sensor networks
- user satisfaction
- user behavior
- user activity
- dynamically generated
- creation process
- semantic tags
- user contributed