Dynamic quality and advertising strategies in product-harm crises: The role of supply chain power structure.
Jun TuFengyang GaoMin HuangPublished in: Comput. Ind. Eng. (2024)
Keyphrases
- supply chain
- pricing strategies
- supply chain management
- revenue sharing
- customer demand
- market demand
- product life cycle
- bullwhip effect
- inventory management
- quantity discount
- lead time
- trading agents
- cost savings
- operating costs
- inventory control
- decision making
- service level
- power consumption
- reverse logistics
- planning horizon
- stackelberg game
- small and medium size
- supplier selection
- life cycle
- trading partners
- manufacturing companies
- radio frequency identification rfid
- distribution centers
- service quality
- customer orders
- reinforcement learning
- data mining