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Assessing the Initial Step in Persuasion Process: META Tags on Destination Marketing Websites.

Zheng XiangDaniel R. Fesenmaier
Published in: J. Inf. Technol. Tour. (2005)
Keyphrases
  • website
  • data mining
  • long term
  • iterative process
  • information systems
  • neural network
  • information retrieval
  • search engine
  • decision making
  • process model