Collaborative Product and Service Customization in Fashion Companies.
Elena PessotLaura MacchionIrene MarchioriRosanna FornasieroPedro SennaAndrea VinelliPublished in: PRO-VE (2020)
Keyphrases
- manufacturing companies
- consumer products
- competitive market
- product information
- lifecycle management
- web services
- service providers
- service quality
- market share
- collaborative learning
- small and medium sized
- service oriented
- product design
- marketing campaigns
- strategic decisions
- geographically dispersed
- software engineering
- customer service
- product development
- mobile services
- online stores
- user centric
- multi user
- business applications
- life cycle
- knowledge sharing
- customer base
- supply chain
- end users