Online Customer Reviews and Product Sales: The Moderating Role of Signal Characteristics.
Ying WangMiguel I. Aguirre-UrretaJaeki SongPublished in: AMCIS (2017)
Keyphrases
- customer reviews
- product reviews
- opinion mining
- online product reviews
- product features
- customer satisfaction
- positive or negative
- sentiment analysis
- real time
- positive and negative
- user behavior
- sentiment classification
- fine grained
- text categorization
- text mining
- collaborative filtering
- natural language processing
- decision trees
- social networks
- artificial intelligence
- machine learning