Trial and Pricing Strategies of Software Market with Competition and Network Effects.
Zhenhua WuZhijie LinYong TanPublished in: WEB (2017)
Keyphrases
- network effects
- pricing strategies
- proprietary software
- switching costs
- digital goods
- electronic markets
- technology adoption
- source code
- market share
- dynamic pricing
- social networks
- software agents
- supply chain
- key factors
- software vendors
- inventory control
- social influence
- software developers
- software development
- case study