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Positioning in Cyberspace: Evaluating Telecom Web Sites Using Correspondence Analysis.

Pierre R. BerthonLeyland F. PittMichael T. EwingB. RamaseshanNimal Jayaratna
Published in: Inf. Resour. Manag. J. (2001)
Keyphrases
  • correspondence analysis
  • website
  • multivariate statistical analysis
  • categorical data
  • factor analysis
  • neural network
  • multidimensional scaling
  • web pages
  • machine learning
  • cluster analysis