Qualitative Information in Evaluation of the Management Efficiency of Enterprises Marketing Activities.

Vasyl Pryimak Serhii Kasian Olga Holubnyk

Published in: ACIT (2021)

Keyphrases

qualitative information
qualitative and quantitative
commercial banks
customer relationship management
qualitative reasoning
high tech
data mining
decision making
virtual enterprise
knowledge workers
case study
model selection
management information systems