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Effect of virtual community involvement on new product development: case studies on Indonesian online commerce companies.
Suciwati Nursiam
Putu Wuri Handayani
Ida Ayu Kadek Trisnanty
Published in:
Int. J. Bus. Inf. Syst. (2016)
Keyphrases
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virtual communities
case study
online communication
positive effects
online communities
social support
social networks
virtual world
situated learning
electronic commerce
information sharing
real world
online game
online learning
community members
professional development
data collection