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Understanding organisational changes in the post-adoption of CRM implementation: A socio-technical perspective.
Wallayaporn Techakriengkrai
Angsana A. Techatassanasoontorn
Felix B. Tan
Published in:
CONF-IRM (2015)
Keyphrases
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success factors
case study
implementation issues
multi agent
information technology
future development
customer relationship management
databases
genetic algorithm
artificial intelligence
information systems
knowledge management
implementation details
deeper understanding