Enablers and Inhibitors of Engagement in Enterprise Social Networks from the Viewpoint of Executives - A Case Study in a Technology Company.
Janine HackerNatalie FlorianFreimut BodendorfPublished in: MKWI (2018)
Keyphrases
- viewpoint
- case study
- social networks
- high tech
- management information systems
- business strategy
- knowledge management
- competitive advantage
- enabling technologies
- customer support
- social network analysis
- information systems
- enterprise systems
- social networking
- test bed
- student engagement
- enterprise application
- social networking sites
- customer service
- online social networks
- software development
- d objects
- manufacturing companies
- social media
- learning environment
- innovative solutions