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Equilibrium Analysis of Markup Pricing Strategies Under Power Imbalance and Supply Chain Competition.
Yao-Yu Wang
Zhongsheng Hua
Jian-Cai Wang
Fujun Lai
Published in:
IEEE Trans. Engineering Management (2017)
Keyphrases
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supply chain
inventory control
pricing strategies
supply chain management
bullwhip effect
lead time
demand uncertainty
multistage
customer demand
pricing model