Design of a platform for assessing multimedia advertising content consumption with mobile devices validation.
Juan Pedro LópezFaustino SánchezJ. ValhondoDavid JiménezSergio Gonzalez-MirandaLorena BourgPublished in: ISCE (2015)
Keyphrases
- multimedia
- mobile devices
- multimedia content
- multimedia data
- media rich
- metadata
- user interface
- information presentation
- content management system
- web content
- user experience
- mobile learning
- context aware
- case study
- real time
- learning environment
- website
- mobile applications
- online advertising
- distributed architecture
- instructional materials
- design process