Improving Customers' Decision Making on Blackboxed Multimodal Mobility Platforms - A Design Science Approach.
Christian MeskeEnrico BundeJan Fabian EhmkePublished in: ICIS (2020)
Keyphrases
- design science
- decision making
- lessons learned
- information systems
- theoretical foundation
- design theory
- design decisions
- literature review
- decision support
- decision makers
- multi modal
- customer satisfaction
- marketing strategies
- supply chain
- customer preferences
- support systems
- database
- mobile agents
- information processing
- decision support system
- data mining
- mobile users
- service providers
- call center
- expert systems
- mobility patterns