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Enabling individualized recommendations and dynamic pricing of value-added services through willingness-to-pay data.

Klaus BackhausJörg BeckerDaniel BeverungenMargarethe FrohsOliver MüllerMatthias WeddelingRalf KnackstedtMichael Steiner
Published in: Electron. Mark. (2010)
Keyphrases
  • data collection
  • value added services
  • data processing
  • web services
  • data analysis
  • data warehouse
  • dynamic pricing
  • end users
  • random variables
  • sensor data