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The impact of website content dimension and e-trust on e-marketing effectiveness: The case of Iranian commercial saffron corporations.
Fariborz Rahimnia
Jaleh Farzaneh Hassanzadeh
Published in:
Inf. Manag. (2013)
Keyphrases
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website
web content
website design
decision making
web pages
social media
user satisfaction
marketing strategies
metadata
digital libraries
multimedia content
virtual communities
multimedia
web users
digital content
potential customers