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Optimal channel strategy of luxury brands in the presence of online marketplace and copycats.
Sarah Yini Gao
Wei Shi Lim
Ziqiu Ye
Published in:
Eur. J. Oper. Res. (2023)
Keyphrases
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optimal strategy
online learning
dynamic programming
real time
optimal solution
optimal design
multi channel
genetic algorithm
optimal control
online environment