Inequality aversion in cooperative advertising in supply chain: an experimental study.
Yue LiXiaobo ZhaoJinxing XieWanshan ZhuPublished in: Int. J. Prod. Res. (2022)
Keyphrases
- supply chain
- cooperative
- revenue sharing
- supply chain management
- bullwhip effect
- lead time
- decision making
- inventory management
- service level
- operating costs
- supplier selection
- trading partners
- stackelberg game
- multi agent systems
- game theory
- quantity discount
- cost savings
- inventory control
- uncertain demand
- multi agent
- data mining
- market demand
- profit sharing
- capacity planning
- trading agents
- rfid technology
- dynamic programming