Brand Switching Pattern Discovery by Data Mining Techniques for the Telecommunication Industry in Australia.
Md Zahidul IslamSteven D'AlessandroMichael FurnerLester JohnsonDavid GrayLeanne CarterPublished in: Australas. J. Inf. Syst. (2016)
Keyphrases
- pattern discovery
- data mining techniques
- association rule mining
- pattern mining
- data mining
- interesting patterns
- association rules
- web usage mining
- knowledge discovery
- recurring patterns
- mining algorithm
- discovering patterns
- data mining methods
- association mining
- frequently occurring
- data mining applications
- areas of data mining
- united states
- data analysis
- rule discovery
- recursive partitioning
- graph mining
- data mining algorithms
- pattern extraction
- sequential patterns
- web mining
- temporal patterns
- structural constraints
- data mining technology
- temporal data mining
- data preprocessing
- interestingness measures
- data structure