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Customers' preference of online store visit strategies: an investigation of demographic variables.

Chee Wei PhangAtreyi KankanhalliKarthik RamakrishnanKrishnamurthy S. Raman
Published in: Eur. J. Inf. Syst. (2010)
Keyphrases
  • online stores
  • website
  • electronic commerce
  • recommendation systems
  • user preferences
  • structural equation modeling
  • website design
  • recommender systems
  • customer relationship management