Web Assessment - Measuring the Effectiveness of Electronic Commerce Sites Going beyond Traditional Marketing Paradigms.
Petra SchubertDorian SelzPublished in: HICSS (1999)
Keyphrases
- electronic commerce
- website
- tourism industry
- web pages
- mobile commerce
- online banking
- web applications
- agent technology
- automated negotiation
- negotiating agents
- social media
- business models
- agent mediated
- decision making
- electronic marketplaces
- negotiation protocol
- electronic payment
- small and medium sized enterprises