Analyzing Consumer Switching Intentions in Short Video E-commerce: A Comprehensive Examination Through the Lens of Push, Pull, and Mooring Factors.
Yijia MaYi CuiJie LiYonghui LiPublished in: WHICEB (1) (2024)
Keyphrases
- electronic commerce
- video sequences
- video data
- video streams
- consumer behavior
- multimedia
- video frames
- video content
- space time
- temporal information
- online stores
- temporal analysis
- real time
- factors affecting
- dynamic scenes
- video analysis
- video clips
- key frames
- video database
- digital video
- light field
- product information
- electronic marketplaces
- online video
- video surveillance
- intention recognition
- purchasing behavior