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Analysis of success factors for a new product development initiative in Indian automotive industry: an ISM approach.

Avanish Singh ChauhanGaurav Kumar BadhotiyaGunjan SoniAjay Pal Singh Rathore
Published in: Int. J. Adv. Oper. Manag. (2017)
Keyphrases
  • automotive industry
  • success factors
  • critical success factors
  • decision making
  • expert systems