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Avoiding the Diffusion of Responsibility in SNS Group: An Investigation on Responses to Help-Requests during Online Marketing Campaigns.
Nan Feng
Zhongtao Hu
Yi Wu
Published in:
ICIS (2019)
Keyphrases
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marketing campaigns
social networking sites
social networking services
social networking
social media
anisotropic diffusion
fraud detection
machine learning
learning systems
online advertising