Determinants of Internet use regarding shopping preferences, COVID-19 pandemic occurrence, perception of security and Internet marketing - a case study of Poland.
Witold ChmielarzAlicja FandrejewskaMarek ZborowskiRobert NowackibPublished in: KES (2022)
Keyphrases
- internet marketing
- internet advertising
- online marketing
- website
- security mechanisms
- search engine optimization
- online advertising
- enterprise network
- security issues
- user preferences
- information security
- search engine marketing
- computer networks
- internet banking
- marketing strategies
- security requirements
- access control
- information retrieval
- decision making
- search engine
- internet shopping
- public health
- user profiles
- intrusion detection
- knowledge discovery