Rough Set Based Personalized Recommendation in Mobile Commerce.
Lei ShiLi ZhangXinming MaXiaohong HuPublished in: AMT (2009)
Keyphrases
- mobile commerce
- personalized recommendation
- electronic commerce
- collaborative filtering
- mobile devices
- recommender systems
- user interests
- mobile users
- web users
- collaborative filtering recommendation
- mobile services
- recommendation systems
- user preferences
- user feedback
- online shopping
- mobile technologies
- information overload
- security requirements
- communication technologies
- web mining
- website
- search engine