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Target users' activation probability maximization with different seed set constraints in social networks.
Ruidong Yan
Hongwei Du
Yi Li
Wenping Chen
Yongcai Wang
Yuqing Zhu
Deying Li
Published in:
Theor. Comput. Sci. (2020)
Keyphrases
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social networks
influence maximization
viral marketing
social media
seed set
social networking sites
recommender systems
social influence
greedy algorithm
collaborative filtering
social networking
online social networks
online communities
user profiles
objective function
user generated content
community structure