Making Online Products More Tangible: The Effect of Product Presentation Formats on Product Evaluations.
Tibert VerhagenCharlotte VonkemanWillemijn van DolenPublished in: Cyberpsychology Behav. Soc. Netw. (2016)
Keyphrases
- product design
- product information
- product reviews
- product quality
- long tail
- product line
- product development
- consumer products
- online learning
- online shoppers
- online shopping
- production planning
- product recommendation
- product catalogs
- online retailers
- shopping behavior
- life cycle
- market share
- consumer behavior
- supply chain
- customer base
- product descriptions
- early adopters
- small and medium sized
- purchase intention
- multimedia