Towards customer-oriented electronic markets - A survey among digital natives in the financial industry.
Stephan SachseThomas PuschmannRainer AltPublished in: Bled eConference (2012)
Keyphrases
- electronic markets
- electronic commerce
- purchase behavior
- financial services
- business models
- case study
- search costs
- success stories
- electronic business
- electronic marketplaces
- trading partners
- key factors
- business transactions
- digital world
- moral hazard
- stock market
- factors that influence
- financial institutions
- technological innovation
- risk management
- financial data
- customer relationship management
- software vendors
- banking industry
- databases