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The effect of culture values on consumer intention to use Arabic e-commerce websites in Jordan: an empirical investigation.

Kamsuriah AhmadMohannad Moufeed AyyashOmar Mohammad Ali Al-Qudah
Published in: Int. J. Bus. Inf. Syst. (2018)
Keyphrases
  • website
  • electronic commerce
  • perceived risk
  • negative impact
  • social networks
  • e learning
  • decision trees
  • case study
  • parameter values
  • behavioral intention
  • arabic language