Business Value of IT in Commercial Banks.

Rajiv D. Banker Pei-Yu Sharon Chen Fang-Chun Liu Chin-Shyh Ou

Published in: ICIS (2009)

Keyphrases

commercial banks
credit risk
risk management
business intelligence
credit card
retail banking
marketing strategies
competitive advantage
social networks
data streams
long term
knowledge discovery
short term
evaluation method
risk analysis
credit scoring