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Semiparametric Stepwise Regression to Estimate Sales Promotion Effects.

Winfried SteinerChristiane BelitzStefan Lang
Published in: GfKl (2005)
Keyphrases
  • semi parametric
  • stepwise regression
  • statistical inference
  • prediction model
  • correlation coefficient
  • least squares
  • constrained optimization
  • pattern recognition
  • maximum likelihood
  • regression model
  • linear model