E-Commerce Customer Relations Management - Minitrack Introduction.
Nicholas C. Romano Jr.Published in: HICSS (2001)
Keyphrases
- electronic commerce
- customer relationship management
- information systems
- management system
- information management
- network management
- consumer behavior
- decision making
- customer preferences
- data mining technology
- customer satisfaction
- data processing
- data management
- customer service
- customer base
- business models
- project management
- semantic relations
- call center
- online stores
- knowledge management
- relational databases
- venture capital
- customer retention