Service quality factors affecting customer attitudes in online-to-offline commerce.
Yun Ji MoonDeborah J. ArmstrongPublished in: Inf. Syst. E Bus. Manag. (2020)
Keyphrases
- factors affecting
- service quality
- electronic commerce
- customer satisfaction
- internet shopping
- factors influencing
- customer loyalty
- information quality
- call center
- customer requirements
- service providers
- online shopping
- key factors
- online banking
- real time
- technology acceptance
- information systems
- competitive advantage
- customer service
- computer self efficacy
- customer support
- competitive environment
- online learning
- user satisfaction
- perceived usefulness
- online stores
- marketing strategies
- incident management
- e learning
- quality of service
- attitudes toward
- online communities
- job satisfaction
- customer relationship management