Positive effects of negative reviews: an eye-tracking perspective.
Jing LuanJie XiaoPengfei TangMeng LiPublished in: Internet Res. (2022)
Keyphrases
- eye tracking
- positive effects
- negative effects
- human computer interaction
- visual attention
- eye tracking data
- eye movements
- eye tracker
- eye gaze
- gaze estimation
- virtual communities
- eye tracking technology
- computer mediated communication
- program comprehension
- head movements
- perceived usefulness
- information systems
- visual search
- eye movement data
- user interface