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An Emoji Is Worth a Thousand Words: The Influence of Face Emojis on Consumer Perceptions of User-Generated Reviews.
Yidan Huang
Jun Ma
Chia-Huei Wu
Shu Yang
Published in:
J. Glob. Inf. Manag. (2021)
Keyphrases
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keywords
user perceptions
purchase intention
factors influencing
facial expressions
face images
n gram
human faces
word sense disambiguation
electronic commerce
user generated reviews
network effects
user generated
product quality
attitudes toward
email
data analysis
internet shopping
machine learning