Investigating the Relationship between Internet Privacy Concerns and Online Purchase Behavior.
Mark R. BrownRose MuchiraPublished in: J. Electron. Commer. Res. (2004)
Keyphrases
- privacy concerns
- purchase behavior
- information disclosure
- security and privacy issues
- personal information
- privacy preserving
- online advertising
- distributed data
- private information
- information security
- privacy preserving data mining
- data mining
- data privacy
- behavioral intention
- third party
- privacy policies
- user behavior
- recommender systems
- information systems