Exploring brand extension evaluation in the mobile internet environment.

Wenlong Zhu Jian Mou Kai S. Koong

Published in: Int. J. Mob. Commun. (2021)

Keyphrases

mobile devices
context aware
data mining
mobile networks
evaluation method
evaluation process
data sets
comparative evaluation
communication technologies
evaluation model
mobile computing
mobile applications
evolutionary algorithm
multiscale
artificial intelligence
neural network
databases