Enabling Privacy-assured Mobile Advertisement Targeting and Dissemination.
Zhenkui ShiXiaoning LiuXingliang YuanPublished in: SCC@AsiaCCS (2017)
Keyphrases
- mobile advertising
- mobile devices
- mobile phone
- privacy preserving
- mobile environments
- location privacy
- personal information
- location aware
- mobile applications
- private information
- context aware
- mobile learning
- rfid systems
- differential privacy
- information systems
- privacy preserving data mining
- mobile terminals
- privacy preservation
- sensitive information
- privacy protection
- statistical databases
- smart phones
- mobile technologies
- m learning
- mobile users
- privacy concerns
- information dissemination
- computing environments
- identity management
- web services