Conversion paths of online consumers: A sequential pattern mining approach.
Kihwan NamPublished in: Expert Syst. Appl. (2022)
Keyphrases
- sequential pattern mining
- sequential patterns
- multi dimensional
- mining sequential patterns
- pattern mining
- sequence mining
- web log data
- frequent itemset mining
- frequent sequential patterns
- mining algorithm
- frequent patterns
- web logs
- interesting patterns
- sequential data
- itemset mining
- sequential pattern mining algorithm
- frequent sequences
- pattern growth
- machine learning
- topic in data mining
- high utility
- web access
- pruning strategy
- frequent pattern mining