Research on adaptive recommendation algorithm emerging in user interest in an electronic commerce environment.
Qingqing ZhangXingjing WuTinggui ChenPublished in: Int. J. Comput. Sci. Math. (2015)
Keyphrases
- electronic commerce
- user interests
- personalized recommendation
- recommendation algorithms
- collaborative filtering
- recommender systems
- user preferences
- user behavior
- mobile commerce
- business models
- user generated
- small and medium sized enterprises
- user profiles
- agent mediated
- website
- dynamic environments
- business transactions
- online banking
- electronic marketplaces
- electronic markets
- filtering algorithm