Eyes Don't Lie: Understanding Users' First Impressions on Websites Using Eye Tracking.
Hong ShengNick S. LockwoodSirjana DahalPublished in: HCI (13) (2013)
Keyphrases
- eye tracking
- implicit feedback
- eye gaze
- usability testing
- gaze direction
- eye movements
- usability evaluation
- eye movement data
- eye detection and tracking
- human computer interaction
- visual attention
- eye tracker
- website
- user interface
- eye tracking data
- head movements
- gaze estimation
- user profiles
- user interaction
- web pages
- recommender systems
- program comprehension
- user centric
- collaborative filtering
- gaze tracking
- web search
- gaze contingent
- viewpoint
- usability studies
- smooth pursuit
- visual search