Connecting with large market customers: can we still call it usability?
Misha W. VaughanJanice RohnCatherine CourageChris NodderSimon HerdPublished in: CHI Extended Abstracts (2004)
Keyphrases
- business opportunities
- market share
- market segments
- customer demand
- optimal pricing
- software vendors
- customer retention
- online banking
- customer base
- pricing strategies
- service providers
- customer satisfaction
- customer service
- marketing strategies
- supply chain
- potential customers
- foreign exchange
- information goods
- information asymmetry
- user satisfaction
- network effects
- switching costs
- information systems
- data mining
- electronic commerce
- market conditions
- stock market
- customer behavior
- user experience
- financial data
- mobile services