User goals in social virtual worlds: A means-end chain approach.

Yoonhyuk Jung Hyunmee Kang

Published in: Comput. Hum. Behav. (2010)

Keyphrases

virtual world
social context
user goals
virtual communities
virtual environment
face to face interactions
social interaction
virtual reality
physical world
mixed reality
virtual space
machine learning
e learning
immersive environments