Using Facebook Targeted Advertisements to Recruit Survey Respondents.
Kostas GemenisPublished in: SMAP (2023)
Keyphrases
- young adults
- survey data
- data collection
- social media
- social networks
- social networking
- web pages
- online social networks
- social networking sites
- literature review
- social relationships
- cross sectional
- quantitative data
- database
- informal learning
- survey instrument
- information systems
- social media platforms
- demographic characteristics
- real time