Auctions in do-not-track compliant internet advertising.

Alexey Reznichenko Saikat Guha Paul Francis

Published in: CCS (2011)

Keyphrases

internet advertising
banner ads
online advertising
mobile advertising
data mining
resource allocation
hong kong
bidding strategies
multi attribute
online auctions
data sets
decision making
e learning
combinatorial auctions
electronic marketplaces
group buying
auction protocol
information revelation