Cash is King, Isn't It? Payment Preferences and Switching Intentions of German Customers.
Matthias MurawskiSerena ScomparinMarkus BickPublished in: I3E (2021)
Keyphrases
- credit card
- customer preferences
- purchasing behavior
- customer satisfaction
- service providers
- user preferences
- multi attribute
- commercial banks
- personal preferences
- point of sale
- individual preferences
- single server
- decision making
- preference elicitation
- electronic commerce
- soft constraints
- online shopping
- preference relations
- preference models
- consumer behavior
- workshop on artificial intelligence
- potential customers
- mobile payment
- marketing strategies
- fraud detection
- sensitive information
- resource allocation
- privacy preserving
- website